NAF Digital offers industry leading scale and campaign efficiencies for both national and local digital media campaigns.
We know that developing an in-house media team can be costly, confusing and challenging. Our team of experts can be your cost-effective media partner from idea to execution. We have the right tools to deliver outstanding planning and buying support.
Our wide range of services includes: Programmatic, RTB, Cost per Call, Warm Transfer Calls, Live Transfer Calls, Site Retargeting, Sender Domain Targeting, Keyword Search Retargeting, Media Plan Development, and Publisher Traffic Monetization.
Our inventory placements are both guaranteed and non-guaranteed on top Content Portals, Broadband ISPs and Directory Sites targeting a local or national audience. In addition to our media planning and buying, we work with a number of top web properties in optimizing their available ad inventory to generate increased CPMs.
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Programmatic Media Buying
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Preferred Deals and Pricing
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Private Marketplace of Premium Publishers
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Site Specific and Placement Targeting Available
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Media Planning
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Campaign Management
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Third Party Ad Trafficking through Zedo
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DoubleVerify Implementation Available
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Keyword Search Retargeting
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Commercial Webmail Retargeting
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Site Retargeting
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Cost per Call
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Creative Development
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Search Engine Marketing
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Mobile Display & Text Advertising
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Traffic Monetization
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Sales Representation
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Ad Serving Operations Management
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Ad Trafficking
Directory Advertising Opportunities
Yellow Pages
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YP.com is the leader in local search. YP is uniquely positioned to reach ready-to-buy customers.
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YP.com reaches 58 million monthly unique visitors and is ranked #37 in the most visited sites by comScore in August 2014.
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3.3 B monthly digital impressions
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2.3 Billion searches are conducted annually on the YP Local Ad Network
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59% of searchers on YP properties make a purchase
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81% of searchers on YP properties contact a merchant
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Opportunities:
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Display
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Keyword-based Search
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Cost per Call (Listing)
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Cost per Click (Listing)
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Mobile
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Yelp
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74% of consumers searching online for a local business turn to a review site Nielsen, 2016
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79% of Yelp users who make a purchase at a business they found on Yelp do so within a week – Nielsen, 2016
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Opportunities:
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Enhanced Profile Pages
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Targeted local advertising
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Search Cost Per Click Ads
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Mobile and Desktop Presence
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Additional Online Directory Placements
RTB Inventory Sources
Programmatic Direct Inventory Sources
New York
551 Fifth Avenue, 28th Floor
New York, NY 10176
David Kohlberg – (732) 682-1117
info@nafdigital.com